For fans of the 1980s hit movie Back to the Future, October 21, 2015 is a significant date: It’s the day Marty McFly and his girlfriend program into the time-traveling DeLorean at the end of the film, so they can propel themselves 30 years into the future. But why should it be a significant date for any of us, beyond the confines of the movie screen?
Our friends at Imagine Better are celebrating October 21 as Back to the Future Day, a new kind of “holiday.” In their words:
As Doc Emmett Brown tells Marty, “You’ve really made a difference in my life. You’ve given me something to shoot for. Just knowing that I’m going to be around to see 1985. That I’m gonna succeed in this!” This campaign is about people giving themselves something to shoot for – assuming that success is possible, and that assumption itself instigating the success. And so, we present: Back to the Future Day. A holiday that champions a new kind of thinking, one that that prioritizes the ideal over the cynically-defined “likely,” one that believes that to create a wonderful world, we have to imagine it first.
Imagining and creating a wonderful world is a great activity for the family dinner table, so we’re joining forces with Imagine Better to promote Back to the Future Day. Starting on October 21 and continuing through January, we’ll be working to roll out family-friendly materials like conversation starters, school and home activity ideas, and more ways to get your imaginations working creatively on developing a unique and exciting vision of the future.
But why wait until October 21? You can give your own personal DeLorean a jump start with these big-picture conversation starters, courtesy of Imagine Better: